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Company Description

Wahoo Fitness helps athletes get better by making easy-to-use connected devices. Our fitness platform seamlessly integrates wearable sensors, advanced-training hardware and mobile apps with iPhone and Android accessories to help everyday and world-class athletes alike reach their fitness goals. We were founded in 2010, are privately funded and have had four years of incredible growth. Our products are sold globally, including at key retailers such as the Apple Store and also online at Amazon and Wahoo Fitness’ website. We have won multiple innovation awards, including ones from the Consumer Electronics Show and Eurobike. We need creative, passionate, self-starters who thrive in a casual, free-flowing environment to help fuel our growth.

Wahoo People

Wahoo Fitness team members are good at what we do because we’re passionate about it. We’re looking for folks who have a variety of outside interests and who are as passionate about what they do for work and for fun. You don’t have to be an Olympic athlete or rocket scientist to work at Wahoo Fitness, but you should do what you love and love what you do.

Wahoo Team members are self-starting, self-motivated, initiative-taking, and make-it-happen kind of people. We’re a small company, so we need people who can figure things out on their own, know when to ask for help, and can drive things forward quickly and efficiently. An ownership mindset is a must - don’t expect for someone to do your job for you.  We think that excuses kinda suck - so don’t try to blame our dog, Winnie, when your homework isn’t done.

We’re nice people. And a lot of what we do is based on building great relationships. The relationships with our customers, with our App partners, with our manufacturers, and- most importantly- with each other are critically important to our business. We want to work with folks who have a friendly, positive attitude and a fantastic ability to play well with others. We want people who build friendships, not networks.

At Wahoo Fitness, our culture is an important part of who we are and what we do. If you think this description fits you, we would love to meet you. Please throw your name in the ring and we will do our best to get back to you soon!

Hardware Engineer

The Hardware Engineer will work with the R&D, Engineering and Marketing teams to bring new cutting-edge products to market, owning the product from concept to mass production.


  • Identify and share new product ideas
  • Lead a cross functional team to develop new hardware designs
  • Lead product requirement definition, design, optimization, validation and product release
  • Optimize performance, power, integration and cost
  • Manage, prioritize and track development activities
  • Draft diagnostic requirements for design verification and mass production testing


  • Proven success in bringing cutting-edge consumer electronics products to market
  • Proven ability to lead and manage through influence
  • 10+ years experience in innovative consumer hardware design
  • Engineering degree, electrical preferred
  • Experience developing hardware for connected devices a plus
  • Entrepreneurial spirit and passion for sport fitness and/or technology

iOS Software Engineer

The iOS Software Engineer will develop iOS apps as well as our API.


  • Work in a small, dynamic team to develop and maintain our iOS software, including the
  • Wahoo Fitness workout app, Wahoo iOS API and Wahoo Utility App.
  • Implement support for new Wahoo sensors as they become available.
  • Liaise with other members of the team through virtual and physical meetings.
  • Liaise with customers via email/online forums to gather technical info and trace issues.
  • Share development/team organization work in an agile-scrum environment.


  • Proven commercial software development experience
  • B.S. in Engineering/Computer Science preferred, but not essentia
  • Excellent attention to detail with a focus on great UX
  • Experience with Bluetooth Smart (Low Energy) or ANT+ APIs highly regarded
  • Command of modern software design patterns will be highly regarded
  • Knowledge of scrum and/or agile highly regarded but not essential
  • Strong bias for action and demonstrated desire for ownership (a self-starter)
  • Excellent prioritization and time management skills
  • Entrepreneurial spirit and passion for sport fitness and/or technology

Asian Region Manager

The Asian Region Manager will work with the International Sales Director to drive revenues and product marketing throughout Asia by establishing, expanding and servicing key Asian distributors. Key markets include Japan, China, Australia and South Korea.


  • Drive sales growth and gross margin expansion with distributors across Asia
  • Cultivate and solidify strong long-term relationships with distribution partners
  • Negotiate and execute contracts to establish new distribution partners
  • Work collaboratively with distributors to ensure successful product launches
  • Assess value and contribution of existing partnerships and make changes when necessary
  • Partner with Wahoo’s Marketing department to identify, establish and launch revenue generating marketing campaigns for distributors
  • Share market feedback with sales leadership
  • Respond and resolve distributor questions and concerns in a timely manner
  • Manage revenue results and progress to quarterly growth targets
  • Forecast revenue and inventory needs to senior management


  • Bachelors degree in business; MBA preferred
  • Experience doing business in Asia, especially Japan, China and South Korea.
  • Experience working with distributors and/or building long-term relationships
  • Experience entering a foreign market with a Western brand, and growing awareness, creditability and overall revenue
  • Extreme mental dexterity with the ability to flex from big picture strategic thinking to “in the weeds” execution details
  • Consumer products experience strongly preferred
  • Japanese language skills a nice to have

Business Development Manager – Gym Equipment and Fitness Channel

The Business Development Manager focuses on developing a business for Wahoo’s award winning hardware/software connected workout solutions in the gym and gym equipment channel. This person will be responsible for identifying opportunities in the market, networking with key influencers and businesses and ultimately, driving the commercialization and sales of Wahoo’s connected workout solutions to this channel.


  • Develop relationships with all members of the gym equipment value chain – from component providers to equipment brands to gym/fitness studios – to drive awareness of Wahoo’s connected workout solutions
  • Identify existing and new trends for Wahoo to pursue with its solutions
  • Assess partnership and licensing opportunities
  • Identify customer requirements and develop product vision and definition
  • Collaborate with hardware/software engineering to develop product costing
  • Collaborate with marketing to develop B2B go-to-market plans


  • 8+ years in B2B business development
  • Knowledge of the gym and gym equipment channel
  • Proven ability to understand, talk about, and sell technology solutions.
  • Proven ability to think / act strategically and proactively
  • A powerful drive to innovate, prioritize and multitask in a dynamic environment
  • MBA or equivalent general management experience
  • Entrepreneurial spirit and passion for sport fitness and/or technology

Director of Digital Marketing

The Director of Digital Marketing will drive traffic and revenues of our direct channel via the Wahoo Fitness website and support overall product marketing through various forms of digital marketing strategies, market awareness, and product development.


  • Use digital media to grow Wahoo brand awareness overall and drive traffic to our highest profit margin channel – our website.
  • Build and execute a digital media plan for driving traffic to our website and generating overall consumer awareness of the Wahoo brand and its products through online advertising – organic and paid search, display advertising, programmatic media.
  • Create successful merchandising campaigns to convince consumers to buy Wahoo Fitness products – promotions, effective educational content, well designed direct marketing ads, social media promotions/contests
  • Develop programmatic and paid search campaigns to drive traffic. Ability to drive deep analytics is critical for paid search and Google campaigns.
  • Develop a dashboard for analyzing the effectiveness of our online advertising and social media – establish clear metrics and success factors and drive execution towards these goals.
  • Develop email marketing strategy and campaigns for B2C and B2B customers.
  • Create a social media strategy – Facebook, Twitter, Pinterest, etc. – and use it as an effective tool for launching and merchandising our products.


  • 3 – 5 years of digital marketing experience in a business to consumer environment
  • Self-starter, self-motivated, initiative-taking, and make-it-happen kind of person
  • Strong ability to problem solve
  • Strong bias for action and demonstrated desire for ownership
  • Agency experience desirable
  • Ability to manage multiple projects at the same time and to prioritize tasks
  • Ability to work overtime and weekends
  • Entrepreneurial spirit
  • Passion for sport fitness and technology

Head of Strategic Partnerships

The Head of Strategic Partnerships will drive profitable growth for Wahoo with our strategic partners.


  • Drive smart revenue growth with our app partners
    • Develop deep relationships with key sport-fitness apps (examples include: Under Amour, Strava, Runkeeper, Pear Sports, FitStar)
    • Evangelize Wahoo’s API for running, cycling, and motion with our app partners
    • Understand the product roadmaps of the top sport fitness Apps to enable joint product development and market insights
  • Profitably grow Wahoo’s business with key industry partners
    • Develop deep relationships to identify new business opportunities (examples include: gyms, sports equipment and sports apparel companies)
    • Work closely with engineering and marketing to turn large, qualified opportunities into profitable product offerings


  • Bachelors degree in business; MBA preferred
  • 5 – 8 years in B2B business development
  • Deep skills in building relationships and understanding potential partners
  • Expertise in deal structures, licensing, and negotiations
  • Technical knowledge of APIs, ANT+ and BT4.0
  • Ability to lead cross functional teams to evaluate, develop and close deals
  • Entrepreneur spirit and passion for fitness technology

Key Account Manager, Amazon

The Key Account Manager, Amazon will own and be responsible for driving the P&L growth of the Amazon channel. The position will be based at Wahoo Fitness’ headquarters in Atlanta.


  • Drive growth in the P&L globally for Amazon by building joint marketing programs and sales incentives. Work closely with region managers to ensure channel coordination across all of the key markets – US, Europe, and Asia/Pacific.
  • Develop deep analytics around Wahoo’s Amazon account to drive insights about new opportunities within the categories Wahoo competes.
  • Effectively monitor and manage pricing and 3rd party resellers on Amazon.
  • Own and manage the logistics associated with Amazon to ensure efficient product and shipping product. Work closely with the Sales Support Specialist to manage inventory, receivables, and shipments.


  • Bachelors degree in business; MBA preferred
  • 4-7 years of retail key account management experience
  • Ability to build deep relationships and identify win/win opportunities
  • Experience identifying and building key partnerships to drive top and bottom line growth
  • Demonstrated ability to effectively manage an account P&L
  • Strong ability to problem solve
  • Strong bias for action and demonstrated desire for ownership
  • Ability to multi-task and appropriately prioritize
  • Some travel (20%) required
  • Entrepreneurial spirit
  • Passion for sport fitness and technology

Retail Sales Representative

This field based sales and merchandising position will work with independent bicycle retail stores and other retail outlets to improve the overall positioning and sales of Wahoo products. Position will be located in Colorado, Texas, Metro-NY, Midwest or Atlanta markets.


  • Improve in-store presence of Wahoo products through enhanced merchandising and increased product distribution
  • Train store personnel and act as evangelist for Wahoo products
  • Build relationships and loyalty with dealers leading to increased sales opportunities
  • Assist retail stores with purchases and managing in-stock levels
  • Sell stores incremental displays and secondary merchandising locations
  • Drive increased exposure for Wahoo by developing and implementing product demonstrations and events at local dealers
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Provide regular feedback to Wahoo regarding store trends, new items and competitive activity


  • Passion for cycling and fitness technology
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Field sales/merchandising or retail experience in consumer products (preferably cycling or sporting goods)
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Sound organizational skills: planning, follow-up, prioritizing, managing multiple tasks and meeting deadlines
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Excellent verbal and written communication skills
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Ability to work autonomously and effective time management
  • Maintain regular contact with key retail stores through email, phone and store visits
  • Willingness to travel approximately 50% - 70%

Sales Support Specialist - Germany

The Sales Support Specialist - Germany will work with our Independent Bike Dealer team in Germany to help drive revenues by providing day-to-day order, distribution and billing support to independent bike dealers in Germany.


  • Accept Purchase Orders (POs) from customers and process in a timely manner
  • Confirm product availability by accessing the Company’s inventory system
  • Create necessary files, invoices, labels, packing lists, customs documents, etc.
  • Generate freight quotes utilizing the Company’s product shippers
  • Work with the Company’s 3PL warehouses to ensure product shipment
  • Manage Advanced Shipping Notices (ASNs)
  • Accurately invoice customers in a timely manner
  • Follow up with customers regarding outstanding, unpaid invoices
  • Work with customers to accurately and timely receive returned products
  • Respond and resolve customer questions and concerns in a timely manner
  • Supports customers with marketing requests


  • Fluent in German and English
  • Flexible work schedule conducive to servicing European customers
  • Attention to detail
  • Strong ability to problem solve
  • Experience and comfort with various computer systems (invoicing, shipping, etc.)
  • Strong bias for action and demonstrated desire for ownership
  • Ability to multi-task and appropriately prioritize
  • Entrepreneurial spirit
  • Passion for sport fitness and technology

Senior Bike Product Marketing Manager

The Senior Bike Product Marketing Manager will own and drive the marketing of key products in the cycling channels. This positioned is based in Wahoo’s Atlanta office.


  • Create and execute go-to-market plans, including branding, marketing, distribution, retail, PR plan, and communications strategy.
  • Understand the market by continually assessing the needs of the customer, market trends, competitive opportunities and threats.
  • Capture the voice of customer in product feature requirements.
  • Deliver product positioning, messaging and external communications that defines value propositions, differentiates products and influences key product decisions.
  • Identify optimization opportunities to drive continuous product improvement.
  • Perform analysis needed for business modeling, including financial (P&L) models, competitive analysis, pricing analysis, etc.
  • Define, document and drive key business metrics and reporting.


  • BA/BS in marketing or related field.
  • 5+ years marketing experience (with undergrad degree only) or 3+ years of prior marketing experience (with masters degree).
  • Experience leading cross-functional teams in delivery of major new products or services.
  • Experience working with advertising/marketing agencies.
  • Ability to define market and product needs.
  • Experience producing and delivering sales training and other go-to-market collateral.
  • Superior analytical and quantitative skills, including ability to solve ambiguous problems.
  • Exceptional written and verbal communication skills with the ability to create compelling positioning/messaging strategy and present complex information clearly and concisely
  • Attention to detail and proven ability to manage multiple competing priorities
  • Passion for technology, willingness to dive deep into technical products and commitment to learning and expanding technical knowledge.
  • Owner mentality, entrepreneurial drive, and proven ability to influence others.
  • Collaborative working style.
  • Insatiable will to get stuff done.

Customer Service Coordinator

The Customer Service Coordinator will work with the Customer Service Team to deliver world-class customer service to Wahoo Fitness customers.


  • Manage (own) all incoming customer returns and warranties
  • Test all returns and determine appropriate action
  • Maintain database of product issues for ongoing analysis by engineering
  • Coordinate shipments of defective products to manufacturers for testing and/or credit
  • Manage (own) shipping replacement products to customers
  • Manage (own) in-house spare / refurbished parts inventory
  • Communicate the status of customer returns (received, tested, replaced, cancelled)
  • Interface with customers, either via email, chat or phone to quickly, efficiently and completely RESOLVE customer service issues
  • Resolves issues by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; following up to ensure resolution.
  • Use our customer service management system, Zendesk, to log and manage customer service interactions


  • Customer service orientation; pleasant, patient, and friendly attitude
  • Strong ability to problem solve
  • Has “thick skin” and is able to handle complaints and unpleasant customers
  • Strong verbal and written communication skills; superb listening skills
  • Technologically savvy; experience using Zendesk (or comparable customer service management system), Google Drive, and Microsoft Office a plus
  • Strong bias for action and demonstrated desire for ownership
  • Ability to manage multiple projects at the same time and to prioritize tasks
  • Ability to work overtime and weekends
  • Foreign language a plus
  • Entrepreneurial spirit
  • Passion for sport/fitness and technology
Wahoo Fitness